Products & Brands

The strong brands of Werner & Mertz can be found all over Europe and in several countries overseas.

Concentrating on two areas of competence is also a part of the company philosophy: The traditional consumer division focuses on private end-users, and we offer them an extensive product portfolio for household cleaning and care with the well-known brands Erdal, Frosch, Emsal, tuba, tarax, tofix, rorax, and ratzfatz.

The Tana brand of the professional division provides professional and high performance products and services for industrial cleaning and commercial kitchens.

Our Brand Variety